Schurra's Candy Factory
Schurra's long term plan called for selling their products on the internet. As the company did not have a large budget for web site development, an investigation of the alternatives showed that CPOnLine, the CounterPoint eCommerce web tools and store front met the company's criteria for affordability, store design and ease of use.
Schurra’s eStore was designed and built using the tools provided by CounterPoint and CPOnLine. The only outside assistance required was a professional photographer to provide edited images of the products.
Item changes, placing items on-special and adding seasonal items (important in the candy business) are done once in CounterPoint and replicated on the eCommerce site. No technical knowledge is needed to start up and sell on the internet. |
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